Internal Brand Communication: GlobalTeleSales wanted to streamline their internal communications and their external Brand Design.

Action Steps

Assessment and standardisation of all communication-tools and channels, performing of several workshops with the team, development and design of new communication-tools, creation of Brand Identity/ Design guidelines, development and design of Press Kit with Press Releases and photographs, development and design of Newsletter, Media Training, Management Training on presentation skills, incl. the development of Management PowerPoint Presentation.

Outcome

• Standardisation of all communication-tools and channels
• Newly developed and designed communication-tools, i.e. stationery, posters
• Brand Identity/ Design guidelines
• Press Kit with Press Releases and photographs
• Newsletter
• Media Training
• Management PowerPoint Presentation

Client Profile

Lufthansa Global Telesales provides customer services in over 5 different languages, 24 hours a day throughout the year.

visit website of Lufthansa GlobalTeleSales